At IAM RoadSmart we make better drivers and riders. As the UK’s largest independent road safety charity, formed in 1956, we’ve spent more than 60 years making our roads safer by improving driver and rider skills through coaching and education.
Our qualified experts, our network of over 70,000 members and 164 local groups are our lifeblood. They champion our cause and help drive our vision – to be the best, most recognised provider of coaching and advice for all post-licence drivers and riders, and to help make our roads safer for all.
Our Values and Behaviours
Green
We champion sustainability and making a positive and enduring difference.
Innovative & Bold
We seize opportunities to innovate, and gain commitment to new ways of working.
Ethical
We do what we say we will and act with the highest standards of ethics and integrity.
Fun
We work hard and love what we do.
Diverse
We respect and value our colleagues and stakeholders of all backgrounds.
Working For Us
‘I believe IAM is a great place to work for and being a Charity with a great cause it provides real purpose and job satisfaction knowing that you are working towards improving the road safety of UK drivers and riders! Internally, they offer a superb work-life balance and there is a fantastic working environment at head office in WGC!’ - Billy, Account Manager
“I’ve been working at IAM Roadsmart for a while now. There’s always something to bring you new challenges, but you’re always supported either by your manager and team in each challenge. Alongside the knowledge that you’re contributing to making the roads a safer place, it’s this dynamic that keeps you coming in each day.” - Kier, Commercial Team Leader
“Working at IAM RoadSmart allows you to feel a part of a strong community and helps you understand the importance of road safety. I am given a huge amount of support from my manager and the work-life balance here is great! I work with a brilliant team, and everyone within the charity is so friendly and helpful!” - Sophie, Marketing Executive
Benefits
As part of IAM RoadSmart, we are proud to offer benefits to support you develop a healthy work-life balance and help you to prioritise your wellbeing.
Training & Development – Online interactive learning, further education, coaching.
Health & Wellbeing – Cash plan or Health insurance, EAP, Cycle 2 work scheme
Hybrid working, 3 days office-based, 2 days' work from home
Celebrate your birthday away from work with our birthday leave!
Life assurance programme, covering 2 times your salary
Our Strategy
At IAM RoadSmart we make better drivers and riders. As the UK’s largest independent road safety charity, we're focused on becoming a force for good and want to continue to make the roads a safer place across the UK. As part of our strategy, we have 5 pillars:
Growing our Brand
Increasing our Skills
Developing our Community
Promoting our charity
Digital to the Core
Open Vacancies
Please see the current vacancies below. IAM RoadSmart is always looking for new talent to join the charity, so show your interest in working for us by sending your updated CV to [email protected].
Marketing Manager
The Marketing Manager will be responsible for establishing and planning integrated marketing activity across channels, driving sales and awareness with a primary focus on B2B products, services and markets. They will be responsible for generating leads and tracking conversions across campaign activity, working with the digital team and Head of Marketing and Communications.
The role is hands-on and will require an experienced marketing professional to drive stakeholder management with IAM RoadSmart, creative agencies, printers, and internal colleagues.
Area Service Delivery Manager - Central and East England area
IAM RoadSmart are looking for a highly motivated person to join our team of Area Service Delivery Managers.
You will be responsible for managing IAM RoadSmart’s operational service delivery within the Central and East England area. You will have a key focus on the delivery of advanced driving and advanced riding tests/assessments, IAM RoadSmart courses and products, you will support local Groups and deliver excellent customer service.
You will be an ambassador for
IAM RoadSmart, building engagement with our membership and external partners.
You will be responsible for ensuring that all IAM RoadSmart standards and qualifications are implemented, adhered to, and regularly quality assessed.
You will have a close relationship with the IAM RoadSmart Groups and volunteers in your Area with a view to helping them grow IAM RoadSmart membership. In addition, you will build ongoing relationships with external organisations and partnerships.
The ability to work occasional evenings and weekends is a core requirement of this role. Our Area Service Delivery Managers are part of the Field Team and for this role, you must be located within the Central and East England area.
As a minimum requirement you must be the holder of both Police Class 1 Advanced Driving and Riding qualifications or hold the IAM RoadSmart Masters with Distinction, and IMI National Observer qualifications for both Car
and Motorcycle.
Candidates are invited to submit their CV and covering letter to [email protected] by Thursday 10th April 2025.
Interviews will be held on 14th April 2025 in Welwyn Garden City.
The roles below are self-employed opportunities to work with IAM RoadSmart.
DVSA-Approved Driving Instructors – Fleet Courses (Self-Employed)
Are you an experienced ADI with a passion for road safety? We’re looking for new instructors to join our team, delivering our industry-leading courses for business drivers throughout the UK. You don’t need to be on the DVSA fleet register; we will provide you with the materials and training for delivering our courses to the same high standards as fleet-registered ADIs. Due to local demand, we are especially interested in instructors able to operate in the following areas:
All areas, especially Cumberland, Durham, Northumberland and Westmorland
Drink-Drive Rehabilitation Course Trainers (Self-Employed)
We are looking for enthusiastic, self-motivated and professional trainers to deliver our DVSA-Approved courses to convicted drink drivers.
Areas: Leeds, Northampton, Norwich, Nottingham Portsmouth and Reading, and classroom trainers only.
We are also looking for Welsh speaking trainers to deliver courses effectively in Welsh and English.
If you are interested in applying or require more information, please email your CV to [email protected]
